{"id":1084,"date":"2024-06-15T15:49:35","date_gmt":"2024-06-15T14:49:35","guid":{"rendered":"https:\/\/staging.gamethinkers.it\/portfolio\/e-real-museum-of-zoology-in-rome\/"},"modified":"2026-03-03T09:30:05","modified_gmt":"2026-03-03T08:30:05","slug":"reality-extended-museum-of-zoology-of-roma","status":"publish","type":"portfolio","link":"https:\/\/staging.gamethinkers.it\/en\/portfolio\/reality-extended-museum-of-zoology-of-roma\/","title":{"rendered":"Rome&#8217;s e-Real Museum of Zoology: a new immersive and interactive environment"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Ettore Arrigoni, avatar\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/X_A8ygwslhM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<h2 class=\"wp-block-heading\" id=\"il-progetto\">The project<\/h2>\n\n<p class=\"wp-block-paragraph\">The need to integrate different technologies to facilitate the use of cultural content by expanding the current exhibition space through interactive solutions led to the creation of the e-Real project at the Museum of Zoology in Rome. This project aims to improve the experiential engagement of visitors of all ages.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"soluzione-la-realta-estesa\">Solution: The Extended Reality<\/h3>\n\n<p class=\"wp-block-paragraph\">Extended Reality was the perfect tool to expand the actual exhibition space and enrich it with digital features.<\/p>\n\n<p class=\"wp-block-paragraph\">Through meticulously crafted immersive and interactive technologies, zoological discoveries and memories emerge and visitors engage directly and profoundly with the exhibition. This transformative experience allows for a deeper understanding as visitors explore stories, relive experiences, and even interact with the museum\u2019s founder, Mr. Arrigoni degli Oddi, now embodied as a virtualized avatar or a digital persona capable of engaging in conversations. Every interaction is facilitated through straightforward manual gestures and, in some cases, voice inputs seamlessly converted into commands acknowledged by the multimedia systems.<\/p>\n\n<p class=\"wp-block-paragraph\">Digitalization plays a pivotal role in preserving and promoting cultural heritage, with a primary focus on enhancing real-life experiences rather than replacing them. The digital realm serves not only as a tool for dematerializing our cultural heritage but, particularly when coupled with visual storytelling, emerges as a potent instrument to augment human capacity in crafting compelling content and memorable experiences. We have therefore participated in the creation of new spaces and innovative solutions to ensure the public\u2019s access to a vibrant and unforgettable experience.<\/p>\n\n<p class=\"wp-block-paragraph\">Multi-surface environments, such as those created within the museum rooms involved in our intervention, require users to be \u201cphysically\u201d involved in the interaction and enable actions such as pointing at a distant object or walking towards a large screen to see more details.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"contenuti-del-progetto\">Project Contents.<\/h3>\n\n<p class=\"wp-block-paragraph\">The project includes:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>The development of multimedia content and digital exhibitions.<\/li>\n\n\n\n<li>The application of methodologies aimed at generating profits for the museum.<\/li>\n\n\n\n<li>The installation of immersive environments that allow sensory and physical interaction with relevant content.<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"grafica-e-programmazione\">Graphics and programming<\/h3>\n\n<p class=\"wp-block-paragraph\">Among the multiple applications created for the museum, there is one that stands out for its graphic and technological innovation. With meticulous adherence to the requirements of historical accuracy and technical excellence, we have fashioned a 3D avatar of Count Arrigoni in the room bearing his name. <\/p>\n\n<p class=\"wp-block-paragraph\">Our close collaboration with the museum, supported by the provision of original photographs of the Count, ensured the avatar\u2019s faithful representation of its historical counterpart. Access to authentic sources empowered us to precisely model the avatar, replicating in meticulous detail the physical appearance, clothing, and accessories of the Count, staying true to historical reality.<\/p>\n\n<p class=\"wp-block-paragraph\">As for facial modeling and expressions, we used advanced digital sculpting and texture mapping techniques. This approach has facilitated the creation of a faithful and recognisable face capable of expressing a wide range of emotions \u2014 a characteristic, that has proven essential in heightening users\u2019 interaction and engagement with the avatar. <\/p>\n\n<p class=\"wp-block-paragraph\">The processes of 3D modeling and avatar animation were executed with great care. The goal was to create an extremely detailed model, optimized to ensure smooth and high-quality performance in order to avoid overloading software resources. This balance between detail and performance made the avatar a distinctive element in the experience offered by the museum\u2019s \u201cSala Arrigoni\u201d.  <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"conclusioni\">Conclusions<\/h3>\n\n<p class=\"wp-block-paragraph\">The most important results were:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Elevating the museum\u2019s heritage, disseminating its knowledge, and engaging the target audience through a multifaceted approach that incorporates visual and multimedia elements, tactile experiences, as well as audio and olfactory communication tools.<\/li>\n\n\n\n<li>Use of new digital media to improve the museum\u2019s offerings.<\/li>\n\n\n\n<li>Improved accessibility to the museum\u2019s collection, increased through the promotion and organisation of multimedia content.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Viewing information allows visitors to quickly and efficiently gain insights and understanding. Views show relationships between topics, trigger engagement, provoke unexplored questions for visitors, and facilitate enhanced memorization. <\/p>\n","protected":false},"featured_media":1178,"parent":0,"menu_order":0,"template":"","settore":[48,47,49,50],"class_list":["post-1084","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","settore-culture","settore-education","settore-museums","settore-tourism"],"meta_box":{"portfolio_achievements":"","portfolio_description":"<p>A new immersive and interactive environment for the Museum of Zoology in Rome, designed to elevate visitors\u2019 experiential engagement through captivating visual storytelling and interactive iconography.<\/p>\n","portfolio_is_a_partner":"0","portfolio_partner":"<p>Museum of Zoology in Rome<\/p>\n","portfolio_settore":[{"term_id":50,"name":"Tourism","slug":"tourism","term_group":0,"term_taxonomy_id":50,"taxonomy":"settore","description":"","parent":0,"count":1,"filter":"raw"},{"term_id":47,"name":"Education","slug":"education","term_group":0,"term_taxonomy_id":47,"taxonomy":"settore","description":"","parent":0,"count":4,"filter":"raw"},{"term_id":48,"name":"Culture","slug":"culture","term_group":0,"term_taxonomy_id":48,"taxonomy":"settore","description":"","parent":0,"count":2,"filter":"raw"},{"term_id":49,"name":"Museums","slug":"museums","term_group":0,"term_taxonomy_id":49,"taxonomy":"settore","description":"","parent":0,"count":1,"filter":"raw"}],"portfolio_image_gallery":[{"width":150,"height":150,"file":"GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni.jpg","filesize":56540,"sizes":{"medium":{"file":"GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni-960x602.jpg","width":960,"height":602,"mime-type":"image\/jpeg","filesize":46892,"url":"https:\/\/staging.gamethinkers.it\/wp-content\/uploads\/GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni-960x602.jpg"},"thumbnail":{"file":"GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":4245,"url":"https:\/\/staging.gamethinkers.it\/wp-content\/uploads\/GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni-150x150.jpg"},"medium_large":{"file":"GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni-768x482.jpg","width":768,"height":482,"mime-type":"image\/jpeg","filesize":35258,"url":"https:\/\/staging.gamethinkers.it\/wp-content\/uploads\/GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni-768x482.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"ID":"733","name":"GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni.jpg","path":"\/home\/tinybull\/staging\/staging.gamethinkers.it\/wp-content\/uploads\/GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni.jpg","url":"https:\/\/staging.gamethinkers.it\/wp-content\/uploads\/GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni-150x150.jpg","full_url":"https:\/\/staging.gamethinkers.it\/wp-content\/uploads\/GameThinkers-portfolio-e-Real-Museo-di-Zoologia-di-Roma-avatar-arrigoni.jpg","title":"Avatar Virtuale del Conte Arrigoni - Museo Civico di Zoologia di Roma","caption":"","description":"Un avatar virtuale in 3D del Conte Arrigoni degli Oddi, fondatore del Museo Civico di Zoologia di Roma. 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